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PROSPER ONLINE TIPS
Bryan Thorby
webmaster@home-business-and-marketing.com
http://www.home-business-and-marketing.com
Date: August 5, 2008
Welcome to This Edition
In This Issue:
Thoughts of the Day
Article 1: 7 Ways to Drive Laser-Targeted Traffic
Article 2: Four Kinds of Links
Resources
Disclaimer & Privacy Statement
I hope all is going well with your efforts to Prosper Online.
For anything to work well, care must be taken to make firm,
workable plans to execute it and the same goes for website
designs. With a well thought out website design, you will be
able to create a site that generates multiple streams of revenue
for you. In fact, may websites turn into online wasteland
because they are not well planned and do not get a single
visitor. Gradually, the webmaster will not be motivated to
update it anymore and it turns into wasted cyberspace.
The crucial point of planning your site is optimizing it for
revenue if you want to gain any income from the site. Divide
your site into major blocks, ordered by themes, and start
building new pages and subsections in those blocks. For
example, you might have a "food" section, an "accomodation"
section and an "entertainment" section for a tourism site.
You can then write and publish relevant articles in the
respective sections to attract a stream of traffic that comes
looking for further information.
To your Online Success
Bryan
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Are you looking for new, low-cost ways to drive more traffic
to your site?
Posting ads on a "classified ad" site is one strategy that
can yield great results...
... Provided you choose the right site!
Some classified ads sites are DEFINITELY better than others.
You want to choose a site that gets great traffic -- and will
send YOU lots of visitors who are highly likely to buy your
product!
One site I happily recommend is AdLandPro.
You can set up your own account for free at:
AdlandPro
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The fastest way for you to succeed is by piggy-backing on the
good advice and counsel of men and women who have already spent
years learning how to succeed. When you do this on a regular and
systematic basis, you will open up doors of opportunity and
possibilities for you that today you cannot even imagine.
-- Brian Tracy
The future is not some place we are going to, but one we are
creating. The paths are not to be found, but made, and the
activity of making them, changes both the maker and the
destination.
-- Deborah James, business consultant.
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7 Ways to Drive Laser-Targeted Traffic
An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it. However, all these would prove useless if he does not know how to drive traffic to his website. His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.
Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out? The seven best ways to drive laser-targeted traffic to one’s own website would help those who are bent on sticking it out with this business wherever it is bound to take them.
The first step in driving traffic to one’s website is by relying on search engines and what they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.
The second way in driving traffic to one’s website is by contacting other webmasters for a possible link exchange partnership. Locating websites that are related to one’s own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.
The third way is through writing one’s own articles. This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.
The fourth way is through joint venture marketing. This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.
The fifth is through joining affiliate programs. Having affiliates to do the work means allowing them to bring tons of traffic to a website. Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.
The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.
The seventh is by knowing one’s market through and through. It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website. This way, a solid customer base is going to be created. Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it.
Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward. It is always advantageous to plan one’s moves in any business that he might undertake. This is particularly so in affiliate marketing. If one knows how to get people to see what he has to offer, then he is on the right track.
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Four Kinds of Links
By Sharon Housley
Links are an important component in an online marketing campaign. Websites usually need a significant number of quality links to perform well in organic search rankings. Once upon a time, high-quality links were plentiful. But with the growth of the web, and an ever-increasing number of competing websites, garnering link love and attention is a time-consuming and tedious process.
There are 4 different types of links that webmasters can work to obtain...
1. One-Way Links
A one-way link is a hyperlink from one website to another. For example, Website A links to Website B.
Undeniably, these are the best kind of links for a website to have, albeit the most difficult type of link to obtain. A website will usually need to contain unique and compelling content in order for another website to link to it without any payment or reciprocal returning link.
2. Reciprocal Links
Reciprocal links are when two websites exchange links. For example, Website A links to Website B; and Website B links to Website A.
The value of reciprocal links is questionable, as you are essentially 'trading' links. Some search engines track the link patterns, and consider reciprocal links as "exchanges". Many webmasters believe that search engines place a lower value on reciprocal links than for one-way links, which is why their value is questionable.
3. Paid Links
Paid links are just that: links that are purchased. For example, Website A gives $ to Website B; then Website B links to Website A.
Compensatory links range from purchased text links to pay-per-click links, where a webmaster pays for clicks that are generated from the link. The upside to paid links is that they are not difficult to obtain if you are willing to pay. You can also control the rate in which the links increase, and how long the paid links last. The downside is that major search engines discourage webmasters from purchasing text links outright (most search engines accept pay-per-click links). In fact, if a search engine suspects that a website is trying to "buy" their way to the top of their organic rankings by manipulating the number of websites linking to a webpage, they may ban the website from the search engine.
4. Network Links (3-Way)
Network links are links that are triangulated. For example, Website A links to Website B; Website B links to Website C; and Website C links to Website A.
Network links are an expansion of link exchanges, and generally make it more difficult for a search engine to discern the link patterns. As a result, search engines may assess the value of network links as one-way links rather than the reciprocal links that they really are. Excessive use of network links can be more easily identified by search engines.
Most webmasters incorporate all the link types into their linking strategy.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll http://www.recordforall.com audio recording and editing software.
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DISCLAIMER & PRIVACY STATEMENT |
I accept no responsibility whatsoever for the content,
profitability or legality of any published articles or
advertisements contained within
Prosper Online Tips.
And, although all of the articles have been selected for
their content, the publishing of such articles within
this newsletter does NOT constitute a recommendation of
the products or services mentioned or advertised within
those articles.
Be responsible! Always do your own Due Diligence before
responding to any offer.
I respect the privacy of my readers.
I will NEVER supply or sell your personal
information to any Third Party!
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